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Sands China and Agoda Join Hands to Promote Tourism Diversification in Macao
Sands China and Agoda Join Hands to Promote
Tourism Diversification in Macao
The partnership includes marketing initiatives,
customised products and exciting travel packages
(Macao, Sept. 5, 2024) – Macao’s premier integrated resort operator, Sands China Ltd. has entered into a partnership with digital travel platform Agoda to proactively promote Macao to an international audience, with multiple marketing campaigns planned for a Q4 launch. The arrangement is in line with Sands China’s active support of Macao as a World Centre of Tourism and Leisure.
Kris Kaminsky, Senior Vice President of Hotel Operations, Sands China Ltd. said, “We are thrilled to have cemented this meaningful agreement with Agoda. As visionary companies in our respective industries we believe that we can make a positive impact on Macao’s tourism economy, and is further demonstration of Sands China’s commitment to supporting the various tourism+ initiatives and increasing diversification of visitor source markets.”
Andrew Smith, SVP of Supply at Agoda said, “At Agoda, our goal is to simplify travel booking and enhance convenience for our users. With just a click of a button, travellers can access everything they need, from accommodations and flights to food and beverage options, and activities. We are excited that, through this partnership, we can provide visitors to Sands China’s properties the opportunity to experience the unique attractions of Macao and see the world for less.”
Sands China and Agoda intend to leverage their respective resources and strengths for mutually beneficial cooperation and to promote the comprehensive development of the Macao tourism market. This partnership will explore various business opportunities across multiple areas. A key focus will be capitalising on Agoda’s extensive resources in Asia to bring more visitors to Macao. The two parties will also plan co-marketing efforts to generate greater awareness and drive conversion to Sands China’s properties. Additionally, the partnership will involve creating customised products and experiences to attract high-value guests from overseas to travel to Macao. Agoda will also launch a new function on its platforms to drive flight cross-selling to Sands China’s properties, further enhancing travel offerings. Beyond these initiatives, the two parties will explore other mutually beneficial opportunities that leverage both parties’ combined resources and capabilities.
Agoda, a digital travel platform, helps anyone see the world for less with its great value deals on a global network of 4.5 million hotels and holiday properties worldwide, plus flights, activities and more. The website and mobile app are available in 39 languages and supported by 24/7 customer support.
As the largest integrated resorts operator and the market leader, Sands China operates five integrated resorts in Macao including the unique European-themed resort city on the Cotai Strip. The Venetian Macao, The Parisian Macao, The Londoner Macao, and Four Seasons Macao are all interconnected, offering an array of world-class facilities including 10 international hotel brands, 12,500 hotel rooms and suites, over 150 dining options, over 150,000 sqm of MICE space, around 850 stores featuring world-renowned brands and six entertainment venues including the 6,000-seat The Londoner Arena.
Photo Caption:Sands China has partnered with digital travel platform Agoda to proactively promote Macao as a World Centre of Tourism and Leisure to an international audience through marketing initiatives, customised products, and exciting travel packages.